SUPRIYA KULKARNI
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Brand Consulting:
Brand Identity.
Brand Strategy.
​Packaging & Retail.

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Defining the brand purpose
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Whether building a new brand or restructuring an existing one, we help define and build a foundation that helps in creating differentiation.
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> BRAND ATTRIBUTES
> BRAND VALUES
> BRAND VOICE
> BRAND POSITIONING
> BRAND ESSENCE
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Building a unique personality
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Creating unique, hard-working visual and verbal expressions of the brand that lead to holistic experiences across all touch-points, online & offline.
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> NAMING
> VISUAL & VERBAL IDENTITY
> TONE OF VOICE
> USER INTERFACE
> BRAND GUIDELINES
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Creating impact at the moment of truth

Understanding the needs, motivations and aspirations of shoppers to create distinctive and compelling packaging & retail identities that make an impact at the shelf.
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> PRODUCT ARCHITECTURE
> PRODUCT DESIGN
> PACKAGING SYSTEMS
> SHOPPER MARKETING
Contact Supriya for Consultation
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